Articles for The work

Savlon Swasth India Mission’s #HandwashLegends Makes Handwashing Cool For Indian Youth

The mission has been leading the charge in fostering behavioural shifts towards hand hygiene through inventive approaches and programs

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Wipro Ropes In Srini Pallia As CEO: Who Is He?

Pallia comes with a remarkable 32-year tenure at Wipro and previously spearheaded the Americas-1 unit within the organisation

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Dettol Celebrates The Big Dreams Of India With New Campaign

Dettol reinforces its pledge to support Indian consumers in their pursuit of achieving their dreams in the films

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Alia Bhatt Has 'Too Much Fun' Sipping Frooti This Summer

With fun firmly rooted at the core of the new campaign, Frooti aims to kick start the summer season and bring alive the fun of mangoes for the consumers

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Aerocity Entertainment Fest To Electrify Delhi On 6-7 April

A collaboration between BW Businessworld and GMR Aerocity Festivals, Aerocity Entertainment Fest is designed to offer a range of experiences catering to all members of the family. Its goal is to redefine entertainment in the capital and will take place on 6-7 April at The Square

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OML Entertainment Introduces Nothing Phone (2a) Through Targeted Branding & Sales Strategy

The brand also collaborated with Flipkart for an exclusive launch, along with investing in celebrity investments

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BoAt Takes A Dig At Apple; Targets Sports Enthusiasts & Tech-savvy Individuals

The 'Don’t be a Fanboy' campaign solidifies the brand's presence and commitment in the sports and entertainment arenas

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Puma India's Campaign Plays On Delhi’s Passionate Cricket Spirit

The film features the Delhi Capitals squad- Rishabh Pant, Ishant Sharma and Yash Dhull

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