Creatively led by Mirum India, the campaign speaks to people’s future dreams, and reminds them that irrespective of what life throws their way, they can always make a new beginning towards their dreams.
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Like many owners of self–funded businesses, I had built-in contingencies and agility for anticipated curveballs, and yet, I was not prepared for a radical market shift overnight.
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Conceptualised by Milestone Dentsu, the 5-film digital series focuses on the brand’s patented technology of Econavi sensors
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The task was a steep one and the challenges were too many as it was to turnaround both external and internal perception, and the overall stature of the group in the country, in a given period of time.
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The key objective of the video is to demonstrate safety instructions in a visually appealing manner to hold the interest and attention of customers.
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An integrated campaign will target to reach new customers looking to transform their delivery capabilities in the new normal.
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This Independence Day, Tata Housing initiates its ‘Move in India’ campaign, soothing the pain of home-buying, with their flexible payment option.
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Despite the IPL rush, the rise of digital companies sponsoring the forum and overcoming challenges, there are still certain areas that marketers need to better understand to ensure the property works harder for them.
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