Articles for The work

Jasprit Bumrah Stars In JK Super Cement's New TVC, Reinforces New Brand Identity

The rebranding introduced a refreshed identity, packaging, and a logo symbolising strength, innovation, and sustainability

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Patanjali's Nutrela Nutrition Ropes In Shahid Kapoor As Ambassador

This partnership underscores Nutrela Nutrition’s commitment to revolutionising the role of nutraceuticals in daily life and inspiring individuals to prioritise their health and wellness

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Axis Max Life Insurance's First Campaign After Rebranding Promises Trust & Reliability

The campaign features Rohit Sharma, and his spouse, Ritika Sajdeh, showcasing the combined strengths of Max Life and Axis in the life insurance and financial services industries, offering customers enhanced assurance and protection

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Uber's Campaign Addresses Safe Travel For Women

The #SafetyNeverStops campaign films feature stand-up comedians Shreeja Chaturvedi, Shreya Priyam Roy, and Shashi Dhiman

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Rungta Steel Unveils Fifth TVC With Ambassadors Shahrukh Khan, Alia Bhatt & Ranbir Kapoor

The new commercial takes a light-hearted take on how relationships may waver but homes built on Rungta Steel’s foundation stand unshaken

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Blue Tribe Foods Introduces Next-gen Plant-based Chicken Nuggets

The brand's latest film features Virat & Anushka

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Zee Celebrates 65 Years Of Television In India With #ThankyouTV Campaign

Conceptualised by Publicis India with Creative Directors Aman Mannan and Shitu Patil bringing this to life, the film captures the unique story from the perspective of a sofa

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