The Levi’s brand has now increased nearly 50 per cent in revenue in India compared to pre-pandemic levels, making India our sixth-largest market and currently the largest in Asia, shares Amisha Jain, Senior Vice President and Managing Director of South Asia, Middle East and Africa at Levi Strauss & Co in an exclusive interview with BW Marketing World
Read MoreIt is anticipated that the two agencies will collaborate closely to develop innovative and impactful campaigns for the BJP for the upcoming Lok Sabha elections
Read More26 years later, ‘Yeh Dil Maange More’ has had a home-coming in India on Pepsi’s 125th anniversary
Read MoreAs per the GR, producers won't pay fees for filming on state-owned land. Instead, a simplified single-window clearance process will accelerate shooting permits
Read MoreBW Marketing World spoke to industry experts to understand the way Indian startups have implemented Martech solutions to enhance their online visibility and customer engagement and how the utilisation of data analytics and AI in Martech influences the decision-making processes of Indian startup leaders
Read MoreAs the Exclusive Ticketing Partner, BookMyShow will leverage its expertise in handling large-scale events and its user-friendly platform to provide fans with a seamless and secure ticket-buying experience for all home matches of the Rajasthan Royals
Read MoreBasu passed away on Sunday at the age of 82. He was the former Executive Chairman of Star India
Read MoreSehgal will assume charge of the post for a term of three years or until he reaches the age of seventy, whichever occurs earlier
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