Articles for Brand Stories

Exclusive: Reliance Brands' Hitesh Malhotra Moves To BitOasis As CMO

Malhotra joined the new office on July 1, 2022 and has shifted base to Dubai

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Bombay Hemp Company Unveils New Brand Identity

The renewed identity witnesses the integration of BOHECO Life into BOHECO, with all the products undergoing a significant visual transition

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ELC, Nykaa Launch BEAUTY&YOU India

The program will support India-focused companies and entrepreneurs through a competitive application process

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Hindware Consumer Appliances Business Rebrands To Hindware Smart Appliances

Through this, the company aims to build a stronger connection with the consumers, enhance brand recall, and strengthen the market position while leveraging Hindware’s long-standing legacy

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Our RoI Has Been The Best From Digital: Charu Kishnani, CarDekho

Our aim is to keep innovating and come up with the next 'big' marketing campaign, she adds

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Vishwajeet Parashar Quits Bajaj Capital

He joined Bajaj group in the year 2000 and recently completed 22 years with the organisation

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Sleepyhead Ropes In Ranveer Singh As Its First Ambassador

Combining the magic of Ranveer with our extensive portfolio expansion, we are supercharging our growth trajectory and aiming to capture the lion's share of the furniture and home décor market online

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Exxaro On Boards Ajay Devgn As Company's Brand Ambassador

With the new marketing initiatives the brand will be promoting its idea of – ‘Naye Bharat ki Nayi Pehchan’

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