Articles for Agencies

Omnicom's OMG To Handle Media Duties Of Tata Motors' Passenger Vehicles Biz: Report

The account is estimated to be Rs 450 crore

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Account Wins: DViO-Matter Motors, Itch-Nasher Miles

Quick look at the new account wins this week

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EssenceMediacom's Sonali Malaviya Quits: Report

One of her career highlights has been creating a thorough data strategy framework for Coca-Cola India to improve customer data management and engagement

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TBWA\India Secures Creative Mandate Of TVSM's Premium Brands

This partnership aims to craft a powerful narrative that resonates with both seasoned riders and the next generation of motorcycling enthusiasts globally

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WPP Fully Acquires T&Pm, Integrating AI For Growth
WPP Fully Acquires T&Pm, Integrating AI For Growth

As part of the integration, T&Pm will leverage WPP Open to drive advanced marketing solutions for global clients

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Havas CX Expands Into Singapore, Strengthening Southeast Asia Presence
Havas CX Expands Into Singapore, Strengthening Southeast Asia Presence

Think Design and BLKJ Havas join forces to enhance customer engagement across the region, led by CEOs Deepali Saini and Rowena Bhagchandani, under Rana Barua’s guidance

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Rural India's FMCG Basket Size Surges By 60%: GroupM & Kantar
Rural India's FMCG Basket Size Surges By 60%: GroupM & Kantar

Rural India is shifting towards a hybrid media model, with 47 per cent of the population now blending traditional and digital media

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