Havas CX is expanding into Singapore, reinforcing its footprint in Southeast Asia. With 18 major Havas Villages worldwide including London, Paris, New York and Mumbai, this strategic move will combine Think Design’s UI/UX and experience design expertise with the digital transformation capabilities of Ekino, which has operated in Singapore since 2017.
“Expanding our CX capabilities in Southeast Asia, with Singapore serving as the strategic hub, is a key part of our broader Converged growth strategy in the region”, shared Rana Barua, Group CEO of Havas India, Southeast and North Asia (Japan & South Korea). “While we establish a robust UI/UX design capability through Think Design, in the coming months, we’ll be introducing more of Havas CX Network’s services into Southeast Asia—reinforcing our commitment to delivering transformative customer experiences in one of the world’s most dynamic digital economies.”
David Shulman, Global CEO of Havas CX Network shared, "As brands seek to create deeper, more meaningful connections with their audiences, the need for seamless, integrated experiences has never been greater. By expanding our CX capabilities in Southeast Asia, starting with Singapore, we are reinforcing our dedication to customer-centric innovation throughout the region, providing solutions that resonate with audiences at every step of their digital journey.”
To deliver a cohesive brand experience by integrating creativity, design and technology, Think Design will collaborate closely with BLKJ Havas, leveraging Ekino’s strong tech capabilities to craft innovative, impactful solutions that enhance audience engagement. The initiative will be co-led by Deepali Saini, CEO of Think Design and Rowena Bhagchandani, CEO of BLKJ Havas, who will both report to Rana Barua.
On the launch, Deepali Saini and Rowena Bhagchandani shared, “We are excited to integrate our CX capabilities into the region, positioning Singapore as a leading hub for digital innovation to drive significant growth across the region.”
