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Bhattacharya will also be placed on the GCPL Global Management Committee and will be reporting directly to Sudhir Sitapati, Managing Director and CEO of GCPL
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Welcoming top brands such as Airtel, Bisleri, Samsung, Tata Motors, ITC, Adani Wilmar, Visa, Colgate-Palmolive, Danone, Castrol, Valvoline Cummins, Dabur, Ferrero and their marketing leaders join the second edition where marketers balance trends while staying rooted in brand fundamentals
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In a conversation with BW Marketing World, Rajneesh Bhatia, CEO, myTrident delves into the company's growth trajectory and marketing initiatives and more
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The challenge for marketers remains in dissecting and mastering the strategies that transform fleeting moments of attention into lasting and deep customer engagement, writes Tanmay Mohanty
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The power of AI and technology is just waiting to get unleashed to bring added efficiency to execution, measurement and strategy, writes Niranjan Gidwani
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The Sleep Company's CMO, Ripal Chopda speaks to BW marketing World exclusively, sharing insights on their Rs 80-85 crore marketing strategy, digital-first approach an campaigns aimed at enhancing customer engagement and brand value
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In an exclusive conversation with BW Marketing World, Avi Kumar, CMO, FNP reveals insights on changing consumer behaviour, marketing focus to digital platforms, data privacy measures and more
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As digital content transcends borders, authenticity and organic integration become key to reaching global audiences
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Industry leaders reveal how technology is transforming storytelling and audience engagement in modern marketing
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Britannia leverages 5G and artificial intelligence to create new consumer experiences by reinterpreting consumer engagement using technology and data
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