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Interestingly, programmatic's share in 2021 was 42% & is expected to reach 70% in the next 2 years

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Catering to every viewer’s entertainment need, ZEE5’s content slate for 2022 encompasses 40+ originals and 40+ movies across languages and genres

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Meta Places

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Brands Celebrate The Miracle Mothers

This Mother's Day, brands come all out to salute our in-house soldiers- the mothers

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PVR, Xperia Group To Introduce Industry-First Experiential In-Cinema Adv In India

This differentiated offering from PVR is expected to transform the journey of audience engagement and expand the scope for advertisers to amplify the impact of the advertising message delivered

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ADC 101st Annual Awards Finalists Include 2 From India

All finalists will win either Gold, Silver or Bronze Cubes or Merits, to be announced on May 18 during Creative Week 2022

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5 Steps To Level Up Your Social Commerce Strategy

Due to the increased competition in the tech-driven shopping model, a well-crafted social commerce strategy works as an investment to maximise your chances of success, boost sales, and create a rich user experience

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Projectors Taking Over Entertainment At Home

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