Articles for Digital

ZEE's Subhash Chandra Moves SAT Against Sebi's Order

Sebi has been instructed to submit its response and the SAT has scheduled the next hearing for March 8

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Myntra Celebrates Premium Sneaker Culture With New Campaign

The campaign encompasses AI films, influencer activations, OOH and Times Booklet Inserts along with an AR filter on Snapchat

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Leo Burnett Secures Creative & Strategic Mandate For Aditya Birla Group's 'Birla Opus

The account will be handled by the Leo Burnett Mumbai team

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BW Businessworld’s Latest Edition Explores The Future Of Wearables, With Homegrown Brand Noise On The Hotseat

The issue captures how the Indian wearables industry must embrace change for sustained growth, featuring an extensive interview on how Noise and other prominent players plan to do this

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Zee Establishes Independent Advisory Committee To Safeguard Investor Interests

Dr. Satish Chandra, former High Court Judge assumes the Chair of the Committee. Independent Directors Uttam Prakash Agarwal and P. V. R. Murthy will also be included in the committee

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Entrepreneur & Marketing Strategist PKD Nambiar Passes Away

The cause of his demise is reported to be a sudden cardiac arrest

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AI's Path To Mobile Marketing Success

The successful incorporation of AI into mobile marketing will heavily rely on how well we handle the obstacles ensuring that it promotes inventive ideas for growth

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Ipsos Chiefs Decode Consumer Trends & AI's Integration

Jim Needle, Chief Client Officer – Global, Ipsos and Suresh Ramalingam, Chief Client Officer – APAC, Ipsos, share insights on emerging consumer trends, challenges facing brands and the critical role of AI among more

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