Articles for Digital

Hires & Promotions: Viacom18 Media, Hilton Goa Resorts, Network Advertising

A quick look at new hirings, promotions and people movements this week

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Life Insurance Brands That Score High On Loyalty & Awareness

ICICI Prudential Life Insurance ranks the highest on loyalty, followed by HDFC Life Insurance whereas LIC still tops the list on awareness, followed by SBI Life Insurance

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MG Motor India Appoints Tilt Brand Solutions As Its Partner For MG Comet EV

Decoding urban mobility issues in India, Tilt Brand Solutions to conceive, create and execute through-the-line programme for MG Comet EV

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How Digital Marketing Can Revolutionise the Healthcare Industry

Digital landscape presents a path for innovation, continued success and mind share among all stakeholders for pharmaceutical companies, writes Sanjay Mehta, Joint CEO, Mirum India

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Swiggy Appoints Aparna Giridhar As VP Marketing

Giridhar stepped down as General Manager, ecommerce in HUL after 11 years

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EB2B: Will It Be A Force Multiplier?

Enhancement of customer satisfaction leading to an increase revenue is the ideal way to look at eB2B companies, writes, Niranjan Gidwani

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Faballey x Siddartha Tytler Collaborate For An Exclusive Summer Collection 2023

The limited edition brings iconic prints and signature silhouettes in a summer colour palette, exhibiting the ideal collection for mid-summer

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Shemaroo Appoints Anuja Trivedi As Chief Marketing Officer

Trivedi will lead the company’s overall marketing strategy, driving business growth, leading strategic initiatives and strengthening consumer engagement

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