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Soumya is the Senior Editorial Lead for BW Marketing World. Spearheading the beat, she writes extensively on the Indian media, marketing and advertising fraternity.
According to industry estimates, co-presenting sponsorship is costing Rs 60-70 crore and associate sponsorship is priced around Rs 30-40 crore
Read MoreHe was nominated as a member of the Rajya Sabha during August 2003 to August 2009. He was elected to another term in the Rajya Sabha, as a Bharatiya Janata Party MP from Madhya Pradesh, in June 2010
Read MoreThis data comes from a recent compliance report, that evaluated the June 16-July 31 period
Read MoreDigital data and content consumption had hit the roof during the pandemic, he comments
Read MoreBidding farewell to the middlemen, the D2C sector dominated the news and the M&A cycles within e-commerce, despite the reverberations of the crisis. Quick look at how it uncoiled post the crisis
Read MoreThe Vice President and Head Corporate Brand and Communications Godrej Industries and Associate Companies, Patil asserts how purpose, empathy, and authenticity have taken centre stage today
Read MoreMany Indian D2C brands to become global brands in this decade, expect experts
Read MoreThis year also marks Limca’s 50-year milestone in India
Read MoreAuthentic Brands have a history of converting the legacy of unremunerative brands into profitable ventures, quip experts
Read MoreSoman will kickstart a 400 kms 'Unity Run' on Independence Day to create awareness about unity, peace & harmony
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