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Reading And Technology In 2020: Why Writers Are Bypassing Bookstores To Find Fans And Community?

When people can’t meet in person, digital communities are providing new ways for people to interact, socialize and converse, whether they are exploring esports or taking their book clubs online.

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Using Downtime To Move Your Team Towards A Great Future

Probably one of the best things you can do right now is to focus on the workforce – your employees. During the pandemic many organisations did not retrench its employees, rather they utilised the down time to re-skill and up-skill our employees to prepare the company for the new reality.

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Fashion & Lifestyle Brands During The Festive Season

The accessibility of the digital shopping mediums along with the increased screen time on social media most brands are leveraging their e-commerce presence with a robust emphasis on relevant content on their social media handles.

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Marketing Is The New Sales

With the adoption of new-age technologies, digital integration, and reinventing marketing communications, it has become easier to determine how marketing is contributing to sales.

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TRP Scam Or A Cancer Called “Greed”

This social cancer called “Greed” is what we need to be very careful about. It is infectious and grows on you without you realizing.

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Festive Sale Season For Business Revival Post COVID19

Pricing to stabilize in the next 6 months; therefore, customer traffic is expected to be huge during the upcoming festive sale season.

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Win The Festive Season By Influencer Marketing Amidst The Ongoing Festive-Cum-COVID Situation

The bustling festive season will be drastically different this year despite that, companies also expect to ramp up production levels to meet the festive season demand.

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Five Lessons The Insurance Industry Can Learn From Banks About Video KYC

Banking industry has been an early adopter of vKYC, with RBI approving V-CIP processes back in January 2020, and can provide some templates for Insurers to understand the big opportunities of ‘new’ customer experiences, as well as the potential hurdles that wait ahead.

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