Free delivery is an illusion, and we are falling for it, the problem is that someone is paying for it and sooner or later it will be the customer who will pay for it
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Omnichannel marketing involves integrating and working with numerous channels to communicate with customers
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It indeed is the exciting time of the year for everyone- consumers and brands as they gear up to compensate for all that has been affected in the last two years, reviving the old market sentiments through hefty deals has already begun
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Promoting a small firm was a difficult process, to get their name out there, small-business owners had to hit the streets and go door-to-door, make enormous quantities of cold calls, and rely on unusual guerrilla marketing strategies
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Popular creator platforms, such as YouTube, offer indirect payment and creators only get a share of ad revenue, while subscriptions on open platforms such as Telegram and WhatsApp offer direct payments where no third party is involved
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The global beauty and cosmetics industry has grown quite competitive, AR and other disruptive technologies are altering how customers discover, experience, and connect with health and beauty products, from virtually testing makeup looks to evidence-based skin analysis
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It is believed that healthcare and electronic sector will perform better than other segments
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The new generation of Alpha customers might not be today’s target customers for marketers, but they act as today’s disruptors and influence their parents in purchasing decisions in most of the product and service categories
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