With this kind of advancement in how the internet functions & what it has to offer, artists certainly should be looking at entering the NFT space, and that will definitely bring about a significant progression in their field of work
Read More
Marketers believe experiential marketing is one of the most effective tools and are growing their investments in this space to create a closer connect with their customers to help establish bonds that may otherwise be challenging
Read More
Brands must have a localised marketing/promotional strategy targeting regional audiences to reach local customers
Read More
Marketers believe even after the world goes digital, the purchasing of ornaments for weddings in India remains still in the physical mode
Read More
In the wake of rising misleading ads on social platforms, industry leaders shed light on the government's recent announcement
Read More
Tapping into the mobile-first population can prove to be an enormous chance for marketers as in-app advertising helps in establishing an affinity between advertisers and audiences
Read More
It is seen that the consumers' recall value for a contextual ad is much more than a standalone ad
Read More
Initial views on ZEE's desperate content strategy to gain back TV viewership share; earnings look dilutive
Read More
