Articles for Digital

Nayanthara Joins Slice As Brand Ambassador

The association for Slice has been facilitated by Frameworks Entertainment

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Hires & Promotions: dentsu, Sinch India, Unilever

A quick look at new hiring, promotions and people movements this week

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Brooke Bond Red Label Champions Inclusivity & Unity Lessons From Differently-abled

The #SwadApnepanKa campaign stresses the lessons in acceptance and empathy from the differently-abled, promoting authentic connections for everyone

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Samsung Mobile Elevates Aditya Babbar As VP & Head of Product Marketing

Babbar began his journey at Samsung Mobile in 2017

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Industry On Patanjali Row: The Brand Will Not Be Missed

BW Marketing World spoke to various experts on their views about Patanjali getting into a legal row more than one time, and about brands being pulled up the law often, very recently, for getting into the misleading ads space

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Experimenting With CGI Has Been A Game-changer: Rajat Khurana, Asics India

Rajat Khurana, Asics India MD, opens up about the brand's steadfast dedication to technological progress, data analytics, and personalised offerings, all geared towards an elevated customer experience

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Punit Goenka Clarifies No Talks With Sony After Merger Fallout

Goenka addresses key points, from NCLT's approach to investor interest and unsuccessful merger proposals, as ZEEL navigates through the aftermath of the failed Disney-Viacom merger

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Tata Tea Gold Encourages Women To Embrace Their Potential In Women's Day Campaign

The campaign film, 'Dil ki Suno' portrays the challenges faced by women, inspiring them to believe in their abilities and pursue greater achievements

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