Articles for Allied Sectors

Hires & Promotions: Madison Media Plus, Woodland, FCB Group India

Quick look at the new hirings and promotions this week

Read More
Unveiling Brand Purpose Amidst Market Progression

In such dynamic environments, companies that can effectively align their brand purpose with local values and needs are poised to thrive, says Sonar

Read More
Hires & Promotions: Swiggy, Atlys, Parag Milk Foods

Quick look at the new hirings and promotions this week

Read More
Hires & Promotions: Ajax Engineering, Gameskraft, Myntra

Quick look at the new hirings and promotions this week

Read More
India's Advertiser Spend To Jump By 11.9% This Year: Warc

Global advertising spending, on the other hand, is set to grow by 10.5 per cent, crossing $1 trillion for the first time this year

Read More
A Delicate Balance: How Global Brands Are Harmonising Cost & Luxury

For brands, the key lies in understanding the nuances of consumer demand, leveraging competitive pricing, and staying true to the core values that define luxury, says Sawhney

Read More
How India's Fuel Stations Must Transform To Meet Modern Consumer Expectations

By proactively adapting to the evolving new consumer expectations, fuel stations can secure their place not just as service points, but as integral and cherished parts of the community, says Karihaloo

Read More
Hires & Promotions: Imperial Brands, Protean eGov Technologies, Swiss Beauty

Quick look at the new hirings and promotions this week

Read More

Subscribe to our newsletter to get updates on our latest news