Films and series of different genres, documentaries, reality and comedy formats are all a part of the platform's efforts to maximise viewership in a country
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The world is witnessing exponential creation and consumption of data on the foundations of the contact-less economy
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The accuracy and insight of deep learning applications make it possible for marketers to drive superior business outcomes by projecting precisely what the company needs to do next to better cater to their customers.
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Brand leaders from Microsoft, MTR Foods and Amul reflect on changing marketing strategies that are in line of pursuing growth
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The promise of sales growth offered by the digital mediums has led to the blossoming of affiliate networks and marketplaces
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Social media will become the preferred channel for purchase and not just the discovery of the products. Marketers will have to build digital media strategies and make a consumer buy products without having to leave social media pages
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87% of companies think digital will disrupt their industry, but only 44% are prepared for a potential digital disruption
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The new marketing partnerships are with Emirates NBD, National Bank of Fujairah, Fazaa, 6thStreet and Emax
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