Rakuten India Ropes In Amit Srivastava

Rakuten India has expanded the leadership role of their Director and Head of Sales & Marketing, Amit Srivastava, to the company’s new B2B technology products business Rakuten SixthSense as Vice President of Sales & Marketing. 

In his new role, Srivastava will lead all sales and marketing efforts for SixthSense’s holistic software product portfolio purpose-built to deliver speedier innovation and operational efficiency across the business ecosystem. He has been an instrumental role in developing the brand’s go-to-market strategy and assuring superior customer experience with a dedicated set of hard-working engineers.

Speaking on the occasion, Nalini George – Director of Human Resources, Rakuten India states, ‘Delivering game-changing solutions to clients is our primary focus and pushes us to be innovative across every business activity, especially building meaningful client relations through sales and brand equity. With his excellent and dynamic record of leading sales teams to successful outcomes, Amit completely embodies Rakuten India’s innovation and customer-oriented values. Under his leadership, we have seen Indian markets respond extremely positively to SixthSense and believe his passion for supporting others to achieve their vision will continue to strengthen our portfolio”.

Sivastava adds, “I am delighted to be spearheading Sales & Marketing for SixthSense. We continue to enhance our pioneering software value propositions with more modules, and are capable of substantially improving digital systems management with round-the-clock observability of development, operations, and data.”

With over two decades of rich experience in sales and customer-facing roles, he has previously worked with prominent product companies like Cisco, Dell, Fujitsu, AppDynamics and CA Technologies.