Four Shortlists To India In Health & Wellness; Pharma Lions Draw A Blank
Indian agencies do not have any shortlists in the Pharma Lions but have four entries shortlisted in Health & Wellness Lions for work done by McCann & Ogilvy
Just ahead of the 71st Cannes Lions International Festival of Creativity, the festival has released the shortlists for several categories including the Health & Wellness Lions and Pharma Lions.
In the Health and Wellness Lions, McCann’s entry titled ‘Fit My Feet’ for Buckaroo Footware has got three entries shortlisted in the OTC Products category.
Ogilvy India’s ‘The Impossible Choice’ for St Jude India Childcare Centres also has one shortlist.
In all 129 entries were shortlisted in this category.
The Pharma Lions have seen a total of 22 shortlists. But no Indian entries are among these.
BW Reporters
A veteran journalist in business and corporate journalism, Noor Fathima Warsia is the Group Editorial Director of India’s oldest business publication, BW Businessworld. In her role, Noor leads the editorial initiatives across BW Businessworld’s flagship product and communities focused on education, startups, healthcare and wellbeing, media & marketing, gaming, HR and legal among others.
In a career spanning more than two decades, Noor has led the publishing of the flagship BW Businessworld magazine and its community magazines, guided the online editorial team and led communities such as BW Marketing World apart from working on editorial-led IPs such as BW Most Influential Women, BW India’s Most Sustainable Companies, BW Top 50 Marketers and more.