Articles for Interviews

90s Advertising Laid The Foundation For Me: Atit Mehta

For our series, 'Marketing Maestros', Atit Mehta, Marketing Head, Byju's shared his journey and insights into the dynamic realm of marketing

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Purpose Is The Core Of Any Business: Sunil Narula

Sunil Narula, Senior VP – Sales & Marketing, Panasonic Life Solutions India shares insights into the world of marketing, importance of sustainability, the transformative role of AI, importance of purpose-driven marketing and more in our series 'Marketing Maestros'

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Every Challenge Brings An Opportunity: Kartik Gangwani

In our 'Marketing Maestros' series, Kartik Gangwani, Head of Marketing Services, Jio-bp shares his remarkable journey from confusion to clarity, and his passion for purpose-driven advertising

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Transition Works Best For Gen Z: Mohammed Shahbaaz

Mohammed Shahbaaz, Brand Marketing Head, Cult.sport shares insights on the brand's marketing strategy, new initiatives, leveraging digital platforms to engage with the youth, sustainability goals, and more

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Big Fan Of Traditional Media: Damyant Singh Khanoria

In our 'Marketing Maestros' series, we spoke to Damyant Singh Khanoria, CMO, Oppo, taking us on a captivating journey through his career in the dynamic world of marketing

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It’s The Best Time To Be In Creative Business: Dheeraj Sinha

Dheeraj Sinha, CEO, Leo Burnett India discusses factors behind agency's success, collaborative culture, creativity evolution, SDG commitment, tech advancements, and advertising's future

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Fostering Authentic & Sustainable Marketing Strategies

In our 'Marketing Maestros' series, Amit Gujral, CMO, JK Tyres and Industries shares his professional journey, valuable insights on cutting-edge technology, the importance of sustainability, and more

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India Prefers Authentic & Relevant Content: Ankit Kapoor

Ananta Capital & Springwel CMO, Ankit Kapoor shares their marketing mix, digital outreach, challenges, marketing strategy and more

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Walk The Talk With Ferrero: Zoher Kapuswala, Ferrero

Kapuswala, India Marketing Head, Ferrero shares approach to their marketing mix, leveraging digitisation for the brands, the health-conscious audience for the brand, and their campaigns

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Experimentation Is Key: Unny Radhakrishnan, Digitas India

Digitas India CEO, Unny Radhakrishnan, shares insights on navigating the digital age and bridging brands with consumers

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