Mondelēz will be able to tap into the power of data, AI and gen AI to drive innovation, gather audience and market insights, improve behind-the-scenes processes, turbocharge measurement, conduct near-real-time testing
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Swiggy has proposed to spend up to Rs 1000 crore, over four calendar years on brand marketing services across various channels, including traditional media
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The campaign will be released on digital platforms using innovative formats like AR/VR filters and CGI videos alongside influencer collaborations to enhance product awareness
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Sports stars like Rahul Dravid and Zaheer Khan alongside entertainment icons also purchased 2,00,000 pre-IPO shares of Swiggy
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As disposable incomes rise, Diageo adapts to a diverse market with innovative spirits tailored for the young and affluent
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Embracing comfort and style, this collaboration empowers young individuals to walk their own path
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In the ad campaign, 'Hello Colours. Hello AI', Sanon showcases Motorola's vibrant new lineup in a Gen Z twist on 'Rangeela' tune
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She has more than 13 years of experience in stationery, FMCG, telecom & automobile industries
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