Articles for Brand Stories

Actress Rashmika Mandanna Joins Plum As Brand Ambassador

Rashmika’s investment follows a $35 million funding round led by A91 Partners in March 2022

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CredAvenue Rebrandes Itself As Yubi

A New and Powerful 5-in-1 Platform with Offerings Across the Debt Lifecycle

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ENO Celebrates 50 Years, Creates India's First Metaverse Event

The event was headlined by leading stand-up comic Zakir Khan and supported by other comics such as Rahul Subramanian, Kaneez Surkha, Sahil Shah, Rahul Dua, and Kiran Dutta and Shraddha Jain

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Ace Turtle To Launch 100 Omnichannel-Enabled Lee & Wrangler Stores This Fiscal

These stores will be launched on a franchise model across tier-1, 2 and 3 cities of India

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Entain Adds Unilever's Rahul Welde To Its Board

On appointment, Welde will become a member of the ESG (Environmental, Social and Governance) Committee

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Unilever's Rahul Welde Steps Down After 31 Years

He led various senior positions like VP-Media and Global VP-Digital Transformation before being elevated as EVP-Digital Transformation and then EVP-Digital Business

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Airtel Launches Multiplex In Metaverse

Through the metaverse, the brand is looking to tap into a larger audience, giving content enthusiasts an opportunity to sample Airtel’s Xstream Premium offering and, thus, aiding in driving higher adoption

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Tencent Buys $264 Million Stake In Flipkart From Binny Bansal

Binny Bansal now holds about 1.84 per cent in Flipkart after selling part of his stake to Tencent Cloud Europe BV

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