Articles for Allied Sectors

Seven Hospitality Marketing Trends For 2021

Pandemic has driven the hospitality industry to conceptualize & frame new marketing techniques to meet new safety standards & demands

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Chief Time Officer: A Standalone Role?

Time being the omnipresent limitation, is it crucial to optimise it too?

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TV, Social Media, Print Most Credible News Sources: Report

Although close to 40% of the readers discontinued newspaper subscriptions during the pandemic, the time spent reading newspapers increased significantly, especially in the age group of 41-50 years

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ICC T20 World Cup: Star To Charge Rs 14-15L/10 Secs

According to industry estimates, co-presenting sponsorship is costing Rs 60-70 crore and associate sponsorship is priced around Rs 30-40 crore

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Hires & Promotions: Facebook, Reliance, BARC, Viacom 18, Toonz Media

Quick look at new hirings, promotions and people movements this week

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Online Shoppers To Reach 500 Mn By 2030: Report

Amazon, Flipkart and Myntra are the top 3 online shopping destinations

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MSME Biz Willing To Invest Despite Crisis: Kantar

In the last one-year, MSME business landscape has undergone significant change owing to COVID crisis both from an attitude and behavioral perspective

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Josh, Mzaalo Assure An Entertaining & Rewarding Experience

Under the new partnership, 115 million users of Josh will get to experience exclusive content from Mzaalo

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