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Noor Fathima Warsia

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A veteran journalist in business and corporate journalism, Noor Fathima Warsia is the Group Editorial Director of India’s oldest business publication, BW Businessworld. In her role, Noor leads the editorial initiatives across BW Businessworld’s flagship product and communities focused on education, startups, healthcare and wellbeing, media & marketing, gaming, HR and legal among others. In a career spanning more than two decades, Noor has led the publishing of the flagship BW Businessworld magazine and its community magazines, guided the online editorial team and led communities such as BW Marketing World apart from working on editorial-led IPs such as BW Most Influential Women, BW India’s Most Sustainable Companies, BW Top 50 Marketers and more.

Latest Articles By Noor Fathima Warsia

Noorings: What Should Be Zee’s Next Option?

As the $10 billion merger deal with Sony (now Culver Max Entertainment) fails after nearly two years of deliberations, the big question in the face of looming competition and other challenges is, what next for Zee? The obvious answer for this India-born company seems to be from within India itself

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End Of The Captain’s Innings

Transitioned, not out… Padma Shri awardee and global advertising and creativity leader Piyush Pandey will continue enjoying the game albeit in a new avatar

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Omnicom Forms New Creative Group With DDB Mudra, BBDO & TBWA\India; Names Aditya Kanthy As CEO

“Omnicom Advertising Services India will be able to offer the best creative capabilities and talent for our clients from across the group,” says Omnicom’s Chairman & CEO John Wren, reiterating the critical importance of India as a market for the company

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BW Unveils India's 100 Most Influential Marketing Leaders

More than 25% of the BW Top 100 Marketers comprises women leaders. FMCG, Auto, Tech & BFSI dominate the list that not only recognises leaders across India who have contributed to and continue to shape the marketing & business landscape but also younger leaders who are building future-ready brands

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Bata Names Debabrata Mukherjee As MD & CEO For Bangladesh Ops

Mukherjee is moving on from his current role as the Chief Marketing and Strategy Officer at Emami Agrotech; at Bata, he will report to Rajeev Gopalakrishnan, President, Bata APAC

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Omnicom Is Cannes Lions Most Creative Company Of The Year

Omnicom beats rival WPP to be named Cannes Lions Most Creative Company of the Year 2023

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Noorings: The Right Intersection Of Tech & Purpose

Artificial intelligence is dominating all conversations at Cannes Lions but making a difference in people’s lives continues to be at the core

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Lionel Messi May Have Just Saved The Mobile Lions

The steady decline in the entries for the category had put its future at Cannes Lions into question but the quality of work this year may be a great save

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Being True To Brand: Jury Prez Devika Bulchandani On Creative Effectiveness

India brought home Creative Effectiveness Grand Prix; Jury President, Ogilvy’s Global Chief Devika Bulchandani speaks on the winning work and judging experience

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Apple’s Tor Myhren On Making Agency-Client Relationships Work

The vice president of marketing communications at Apple shares his thoughts on what matters the most in making great creative work

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