Myntra Onboards Sundar Balasubramanian As CMO

Sundar Balasubramanian has joined Myntra as its Chief Marketing Officer. 

Through a LinkedIn post, he says, "Excited to share that I am starting a new role as CMO at Myntra. Looking forward to diving into the world that integrates tech and fashion, beauty & lifestyle."

He has most recently served as Coupang's Head of International Marketing, where he oversaw the brand's marketing launches in Taiwan and Japan. He was the Head of Marketing at Disney+ Hotstar before that.

Balasubramanian has more than 18 years of experience and has worked in a variety of fields, including advertising, FMCG, and consumer technology. His areas of expertise include advancing the growth agenda, marketing and brand strategy, P&L delivery, the creation of new categories, digital marketing, innovation strategy, and team management and leadership.

Additionally, he has held executive positions with McCann Worldgroup and Colgate Palmolive.