L’Oréal Launches An Extension To 'L’Oréal For Youth' Initiative

L’Oréal India has launched L’Oréal BOOST, an upskilling and mentorship program for youth, in collaboration with NGO partner Buddy4Study. 

This is an extension of the company’s global ‘L’Oréal For Youth’ initiative, a global program for youth. This aims to foster employability among lesser privileged youth and help them take the first steps in their professional journey.

Roshni Wadhwa, Director – Human Resources at L'Oréal India says, “We are committed to the creation of an equal opportunities environment, both outside and within L’Oréal, one that empowers everyone to reach their full potential and be themselves. We always considered that it is part of our responsibility to develop youth and give them a deep understanding of the skills that can help them become more employable. In line with this commitment, we are excited to launch the L’Oréal BOOST program, which aims to prepare the youth to meet the changing dynamics and workplace requirements of the new normal. The program will focus on providing them with the essential skills to boost employability and gain confidence to take their first step to employment.”

Krishna Vilasini Bharadwaj, Director – Corporate Affairs and Engagement at L’Oréal India explains, “As the world’s #1 beauty company, we understand the role we play in inspiring and influencing society at large and are committed to making tangible improvements at a community level. The L’Oréal BOOST program is one such initiative through the partnership with our NGO partner Buddy4Study, which aims to upskill and train lesser privileged youth by giving them access to learning opportunities and preparing them with the knowledge to contribute to the various fields that they desire to join.”

Ashutosh Burnwal, Founder & CEO, Buddy4Study shares, “We are delighted to join hands with L’Oréal India to implement the L’Oréal BOOST program under the ‘L’Oréal for Youth’ initiative. The aim is to take concrete steps to increase the employability of young people from underrepresented backgrounds and empower them with the critical skills needed to succeed. As we launched the program, we saw students registering in huge numbers to benefit from a unique mix of mentorship, upskilling sessions, and access to certifiable courses as a part of this initiative."