Articles for The work

An Era Of Test Drives Comes To An End With Droom

Droom’s new campaign challenges the need for test drives when buying a used vehicle

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Adidas Celebrates ‘Impossible Is Nothing’

With ‘Impossible Is Nothing’, athletes inspire consumers to see the world of endless possibilities

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The Internet Can’t Get Enough of Khaby’s “Dream” Indian Debut

Dream11 and White Rivers Media have roped in the Italy-based TikToker Khaby Lame

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Wonder Cement's TVC Showcases 'The Spirits of New Beginnings'

The brand has launched a new TVC 'Jab Dil Mein Ho Jazbaat, Toh Hoti Hai #EkPerfectShuruaat'

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Coca-Cola Unveils New Global Brand Platform for Coca-Cola Trademark

Coca Cola launches “One Coke Away From Each Other,” the First Global Campaign Under the Real Magic Platform

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MTV and Ogilvy Launch ‘Memory Karaoke’ To Empower Persons With Alzheimer's

The custom-created karaoke tracks will enable the person, their family, and their caregiver to sing-along songs that hold important details about person such as their home address, name, meals, etc

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Stayfree Strikes Conversation On Normalising Periods

To encourage this shift, Stayfree launched its new Daughter’s Day campaign, which urges fathers to be involved in period conversations with their daughters

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SUGAR Urges Women To Look Beyond Societal Approvals

The company has launched 'Bold And Free' campaign featuring Taapsee Pannu

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