Articles for Media

15.3% Rise In Digital Adv, Reached Rs 15,782 In 2020: dentsu-e4m report

It is further expected to grow at 20% to reach a market size of Rs. 18,938 crore by 2021

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Saregama Strikes Licensing Deal With Josh

Josh users can now add music to their posts using songs from India’s oldest music label

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ASCI Intends A Task Force To Monitor OTT Ads: Report

The move comes at a time when streaming platforms like Netflix and Amazon are mulling ad revenue options

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NBA, Prasar Bharati Announce Content Partnership

The partnership will feature daily content of​ferings including Hardwood Classics, Marquee Matchups, NBA championship videos, NBA TV specials and public service announcements

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Koo, Republic TV Tie Up To Widen Reach

Republic Bharat and Koo will collaborate with Koo editorially and integrate their content.

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Times Network Intents Legal Action Against BARC

In a release issued by the network, it emphasises on the unacceptable and unpardonable act of BARC, leading to huge financial losses and irreparable damage to its reputation/ goodwill

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Viacom18 Appoints Kunal Gaur As Chief Commercial Officer

Kunal Gaur will be reporting to Rahul Joshi, MD, Network18, from 31st March onwards

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Print's Future Is In Bharat: Girish Agarwal, Dainik Bhaskar

Covid-19 and the lockdown gave a severe blow to the circulation and revenue earnings of the print media in India. Dainik Bhaskar Director Girish Agarwal suggests that lndian language publications, however, were bouncing back quickly, especially in the smaller cities around the country

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