Within the next five years, India aims to raise its performance in the Logistics Performance Index to 25 by bringing down logistics costs from 14 to 8 per cent of GDP.
Read More
Hyperlocal businesses in India are mostly supported by technology and have been successful in linking a wide variety of local businesses with customers in the hyperlocal market; It is popular since it links buyers and vendors who are local to them
Read More
From booking a cab to taking a test drive of the car via artificially-driven techniques, from automated shopping to trying apparel and accessories on avatars, the solutions of AI are just remarkable and commendable
Read More
The rise in direct-to-consumer (DTC) offerings post-pandemic has led to increased competition and lower conversion rates on DTC websites
Read More
The Union Budget 2023-24, which is claimed to be the first budget in Amrit Kaal is growth-oriented and future-focused. Let's have a look at the probable changes for Marketing and Advertising Segment
Read More
The CTV market is an attractive yet evolving landscape. More conversations about standards and models of measurement need to take place between key stakeholders to make it an effective model to drive ad revenue
Read More
CTV refers to a TV that is connected to the Internet and includes smart TVs and TVs that can access the internet via gaming consoles, streaming sticks, and new-age set-top boxes
Read More
While the technology and its potential benefits remain uncontested, it’s roll out across the continent remains constrained by on-ground realities
Read More
