Articles for Brand Stories

Dabur Becomes First Indian ‘Plastic Waste Neutral’ FMCG Company

Recycles 100% of plastic sold as product packaging in India

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The Ecommerce & D2C Play In India

Still at its nascent stage, Clovia managed to break the market with its products and marketing strategy

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Zomato Acquires 19.48% Stake In Ad-Tech Company AdOnMo

Zomatao has also acquired a 5% stake in Urban Piper Technology for an aggregate cash consideration of Rs 37.38 crore

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Leveraging Ecommerce In Low-Price Point Categories

FMCG, overall, was quick to leverage ecommerce to its full extent post-pandemic and confectionery was no different

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HUL Rejigs Biz Model, Sanjiv Mehta To Continue As Chairman & MD

Nitin Paranjpe, who’s currently the COO of Unilever, will take the role of chief transformation and chief people’s officer from April 1

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KFin Technologies Unveils New Identity

The new brand identity has been indigenously designed to symbolise KFintech’s transformation and evolution as a company with foundational tenets of trust, technology and thought leadership

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Jubilant Foodworks Launches Popeyes® In India

The entire India menu has no MSG, and the chicken is antibiotic-free

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Amit Doshi Joins Britannia After Vinay Subramanyam Moves On

In his previous assignment, Doshi was Director, Marketing, Lenovo (India and South Asia)

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