Despite multimonth lockdowns, India’s e-retail market surged by 25% to reach USD$38 billion through the last fiscal year
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Engaging nano and micro-influencers, Instamojo reaches out to business owners, encouraging them to start selling independently online with store solutions
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Many Indian D2C brands to become global brands in this decade, expect experts
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Ads preying on consumers’ virus-related fears are a concern
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Often the problem is when our interest spans different areas (though shallow!), one rabbit hole soon turns out to be a network of rabbit holes, says the author
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Focus on health and safety, reliance on technology and omnichannel retailing to be key drivers
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Soman will kickstart a 400 kms 'Unity Run' on Independence Day to create awareness about unity, peace & harmony
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Using the power of conversational marketing, your teams can more effectively move buyers through marketing and sales funnels
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