Skechers Scores As Official Kit Partner For Mumbai Indians
Skechers has been named the Official Kit Partner for Mumbai Indians, providing match kits featuring Skechers branding for both the men's and women's teams.
Rahul Vira, CEO, Skechers Asia stated, “We are delighted to collaborate with Mumbai Indians and bring together the best of sports and comfort. Mumbai Indians’ winning spirit with Monisha Jaising's expertise in design, coupled with Skechers’ commitment to performance and comfort, will redefine the player’s on-field style. This collaboration is a perfect synergy of style and sportsmanship, and we look forward to creating memorable moments together."
The partnership commenced with the unveiling of special jerseys, designed by fashion designer Monisha Jaisingh, exclusively for the Mumbai Indians women's team.
“The partnership marks Skechers’ entry into the dynamic world of cricket, aligning the brand with the passion and excitement that Mumbai Indians and the #OneFamily bring to millions of fans worldwide. It unites two powerhouses in the performance sports arena to create a winning combination on and off the field,” read a press release.
Introducing a touch of fashion to cricket, the jersey takes inspiration from the peacock, representing a seamless combination of strength and elegance.
Fashion Designer, Monisha Jaising, the creative force behind the Women’s jerseys shared her inspiration, saying, "The peacock is a symbol of strength and pride, and we wanted the jersey to reflect these qualities. The vibrant blues of the feathers, the coral peach inspired by the stem, and the gradient pattern resembling the peacock's majestic spread – all come together to create a design that is as fierce and beautiful as the players who will wear them. It's a celebration of our national spirit and the essence of Mumbai Indians."
As part of this collaboration, Skechers India has manufactured the official playing kits for the Mumbai Indians women's team, featuring a blend of comfort and style with all Skechers apparel.
A Mumbai Indians spokesperson added, "The partnership between Mumbai Indians and Skechers is a strategic one—building on the global potential of brand MI and the strong international position of Skechers. We look forward to working with them, keeping fans as the priority, as we introduce new, exciting and accessible products, both at home and globally. This partnership is in perfect alignment with our goals as we continue to make Mumbai Indians the biggest franchise cricket brand in the world.”
