Parle Agro Launches TVC For New Flavoured Milk Variant

Beverage giant Parle Agro has introduced a new variant to their disruptive flavoured milk portfolio - Smoodh Hazelnut Chocolate. age range.

The company has launched a campaign for the new offering targeting consumers across India. This includes  TV channels, digital platforms as well as cinemas. A TVC has been launched to introduce the drink.

Commenting on the launch of the new flavour, Nadia Chauhan, Joint Managing Director and CMO, Parle Agro says, “We are delighted to introduce Smoodh Hazelnut Chocolate and bring the rich taste of hazelnut and chocolate to consumers across India. This offering is another unique innovation from Parle Agro and we are confident it’ll see much love and acceptance from consumers.”