This will provide brands worldwide with extensive access to valuable advertising opportunities, including home screen placements and the vast array of Free Ad-supported Streaming TV (FAST) channels
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The ministry refuses to extend the June 18 deadline or alter the Supreme Court order, leaving advertisers and agencies grappling with an 'impossible' compliance burden
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Quick look at new hirings and promotions this week
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Bisleri's #DoubleTheChill campaign for Limonata will actively engage offline, leveraging the T20 World Cup, co-branded trucks and brand activations, reveals Tushar Malhotra, Director of Sales and Marketing at Bisleri International to BW Marketing World
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The seasoned media expert mentioned that Zee Media is currently not seeking partnerships and discussed the emergence of online news content creators who enjoy extensive reach
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Havas Media Network was the official media partner for this campaign
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Prior to this, lyer was the India lead for agency partnerships at ShareChat
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In the fast-paced realm of marketing and public relations, unexpected collaborations often ignite intrigue and excitement. Some brands tend to go overboard and struggle to execute gimmick marketing effectively, resulting in their efforts being perceived as in bad taste
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A significant shift in the PR field is its integration with the brand’s overall marketing strategy. When PR and Marketing work hand-in-hand, the result is a cohesive and compelling brand narrative that resonates with a broader audience
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The brand has made its debut as the first major cement partner in the IPL
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