Intel Elevates Roshni Das To Vice President - Global Marketing

Intel Corporation elevated Roshni Das to the role of Vice President, Sales & Marketing Group and General Manager, Global Marketing Innovation and India Region. The promotion comes as a progression from her previous position as Regional Chief Marketing Officer and General Manager for Asia Pacific and Japan. 

On her new role, Das expresses her sentiment to BW Marketing World stating, “Extremely proud to earn this recognition and achieve this milestone in my career. With market dynamics evolving at a rapid pace, Intel is committed to bringing new ideas and innovative experiences to customers worldwide. And I am thrilled to be driving this effort of marketing differentiation for Intel globally. Coupled with the fact that so many of these ideas can be tested in India at a fast pace, this role is a great confluence of global and local balance. As a woman leader, I also look forward to paying it forward to the future generation of leaders.”

In her new role, Das will report directly to Brett Hannath, Global CMO and Corporate Vice President. 

She also shared the news on LinkedIn stating, "I am so thrilled to announce my expanded role and promotion as Vice President - Global Marketing," she stated. “I will have the dual responsibility of setting up and leading the Global Marketing Innovation function and retaining the responsibility of India Region Marketing.”

Das' journey with Intel began in 2005 and her nearly two-decade tenure with the company has seen her rise through the ranks to this global leadership position.

Before joining Intel, she had been associated with Standard Chartered Bank and Lowe Lintas.

Das has also been an alumnus of SPJIMR SP Jain Institute of Management & Research where she pursued an MBA in Marketing & Information Technology. 

Reema Bhaduri

BW Reporters The author is the Editorial Lead at BW Businessworld. Majorly writes on marketing, advertising, experiential marketing and retail. She closely looks upon the vertical of BW Marketing World and BW Retail World.