As industry leaders converge to discuss AI, digital commerce and influencer strategies, the BW Merits celebrates marketing excellence
Read MoreIn her new role, Das will report directly to Brett Hannath, Global CMO and Corporate Vice President
Read MoreBisleri, Siemens, State Bank of India, Tata Motors, Razorpay, Cipla, Dalmia Cement among others take home Gold Merits
Read MoreBrands rush to capitalise on cricket fever as ICC Men's T20 World Cup victory opens floodgates for new campaigns and revenue-generating partnerships
Read MoreIn an exclusive conversation with BW Marketing World, Zoher Kapuswala, Marketing Head for the Indian Subcontinent (Tic Tac, Nutella and Ferrero Rocher) reveals Tic Tac's successful formula, digital-first approach, the shift towards permissive content and other key initiatives driving the brand's growth
Read MoreArunima Yadav, VP & Head of Marketing at Hindware Bathware & Tiles discusses blending tradition with a digital-first approach, celebrity partnerships and sports sponsorships to appeal to new generations in a candid conversation with BW Marketing World
Read MoreChandan Mukherji, the Director and Executive Vice President of Strategy, Marketing and Communication at Nestlé India on what lies ahead in marketing
Read MoreAshish Mishra, Chief Marketing Officer of Acko on the future of the marketing and why CMOs must make the big bets now to grow their businesses
Read MoreBisleri's #DoubleTheChill campaign for Limonata will actively engage offline, leveraging the T20 World Cup, co-branded trucks and brand activations, reveals Tushar Malhotra, Director of Sales and Marketing at Bisleri International to BW Marketing World
Read MoreA significant shift in the PR field is its integration with the brand’s overall marketing strategy. When PR and Marketing work hand-in-hand, the result is a cohesive and compelling brand narrative that resonates with a broader audience
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