The access to data has increased and the tediousness of analysing it has reduced, says Ghatge
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As Goafest 2024's venue shift reflects ‘The Age of Adaptability’, industry leaders emphasise the criticality of adaptability, purpose-driven innovation and consumer-centricity in steering turbulent times
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India's top creative minds and agencies shine at the Abby Awards with Grand Prix winners setting new benchmarks in innovation and impact across diverse sectors
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VML India won gold for The Times of India's '#UnplasticIndia' campaign in Red Abby category and VML's Purnojyoti Kundu secured gold in the Young Maverick Abby for '#UnplasticIndia Seal Press Alarm' campaign
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The Out-of-Home category saw 13 Abbys while the Brand Activation and Promotion category witnessed seven Abby
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Despite moving from Goa to Mumbai, the advertising and marketing fraternity wholeheartedly supports Goafest, hailing its apt theme amidst constant industry evolution
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Zee Entertainment bagged the Broadcaster of the Year title along with ten silver and six bronze metals on day 2 of Goafest 2024
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On day two of Goafest 2024, FCB India wins Grand Prix for 'Untangling The Politics Of Hair' campaign as well as Design Specialist Agency of the Year, while Leo Burnett secures Direct Specialist Agency of the Year
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From the lens of a first-time attendee of Goafest, happening in Mumbai, the atmosphere seemed more akin to a serious conference than a vibrant festival and definitely not the typical 'toofani' Goa experience
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Tata Play's CEO and Managing Director, Harit Nagpal urges embracing disruption, adapting business models and staying ahead to thrive, not just survive on Goafest 2024's opening session
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