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Sujata V Kumar, Head of Marketing for Visa India and South Asia talks about how marketers can drive brand growth amid shifting consumer spending and rising digital payments
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Sana Macha Lairellakpam, Marketing Head at Bausch & Lomb and Anika Agarwal, Chief Marketing and Customer Experience Officer at Orient Electric reveal strategies for entering new markets, consumer insights and more
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Marketers share key lessons on adaptability and strategy over the past year, highlighting the importance of communication, embracing innovation and balancing passion with practicality
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As industry leaders converge to discuss AI, digital commerce and influencer strategies, the BW Merits celebrates marketing excellence
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Leaders from Daewoo India and Goodyear predict hyper-personalisation, sustainability focus, and ethical data use as key trends shaping the future of marketing
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Industry experts shed light on the pros and cons of Artificial Intelligence (AI), its impact and more
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Marketing leaders discuss Artificial Intelligence’s role in simplifying business strategies and the importance of human oversight
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Transformation of the brand's reach with relatable influencers who resonate with the audience. Harness the power of authenticity and strategic engagement to drive unprecedented growth and visibility in today's digital landscape, note experts
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