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Simplify your brand story through thoughtful UI/UX design to create engaging and memorable experiences, fostering loyalty and stronger customer relationships, says Shukla
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Partha Sinha will continue as a member of the managing committee as the Immediate past president for the ensuing year
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Brands typically begin pre-festive campaign planning 3-6 months in advance, with 54 per cent launching campaigns within 30 days of the festivities, adds the report
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Quick look at the new hirings and promotions this week
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Young advisors transforming insurance sector with digital-first approaches, according to the report
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Gen AI's influence is anticipated to extend across various facets of the telecom industry, including marketing, customer service, data analysis and product development, as per the PwC India survey
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In India, the value of vibrant, mature consumers is especially great, as they currently account for 15 per cent of spending. Then why are the marketers disdaining this worthy combination of high spending and high loyalty?
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