Articles for Allied Sectors

Indian Talent: Global Goldmine
Indian Talent: Global Goldmine

Today, India boasts one of the largest expat communities worldwide. While its talent power is well-established, the country is creating and exporting ideas that resonate across international markets, incessantly honing its skills further and relishing incremental returns

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The Symbiotic Synthesis
Collaboration: The Symbiotic Synthesis

Brands are unlocking a wealth of untapped potential by encouraging collaboration across various functions and external networks, and moving towards collective goals with efficiency and sophistication, keeping technology at the core to drive meaningful impact

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Shaping Tomorrow’s Marketing Today
How Madison Is Shaping Tomorrow’s Marketing Today

A look at how India’s largest independent agency is holding its own in a space dominated by global names

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Hires & Promotions: BSH Home Appliances, The Good Glamm Group, Cleartrip, Leo Burnett India

Quick look at new hirings and promotions this week

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Account Wins: Social Beat-Juicy Chemistry, Brand Visage Communications-Fab Essentials

Quick look at new account wins/ retainers this week

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Becoming A Global Ad, Marketing & Innovation Hub

As the Indian ad and marketing sector continues to expand, driven by technology, enhanced digital infra and strategic collaborations, it remains a vibrant field ripe with opportunities

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IPL 2024: Fantasy Gaming, Streaming Services Frontrunners In Spot Wins

They are closely followed by the automobile sector, which claimed a 24 per cent share

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Patanjali Ayurved Extends ‘Unconditional Apology’ In Misleading Ads Case

The brand has now put an apology in the leading newspapers

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