Account Wins: Social Beat-Juicy Chemistry, Brand Visage Communications-Fab Essentials

Social Beat secures digital mandate for Juicy Chemistry

Juicy Chemistry, an ECOCERT-certified organic personal care brand has assigned its digital mandate to Social Beat.

Social Beat will drive brand awareness and consideration across Juicy Chemistry’s product portfolio with creative, innovative and relatable content. 

The agency will design targeted brand campaigns to boost brand recognition and scale up the brand’s revenue by utilising various digital media channels including Meta, Google and targeted campaigns with affiliates and Influencers.

Vikas Chawla, co-founder of Social Beat says, “We are very happy to be associated with Juicy Chemistry. They have an attractive portfolio of products available for the diverse needs of modern consumers. We look forward to providing result-driven strategies that can help them expand their market penetration and achieve desired results. With the brand’s focus on their digital native target audience, we are positive that we will be able to help them tap the right consumers through the right channels and efficiently amplify their overall reach and business growth in the long run. We look forward to working on innovative ideas for the brand and having a fruitful association with Juicy Chemistry.”

Brand Visage Communications bags the digital marketing mandate for Fab Essentials by Fabindia

Brand Visage Communications, a digital media agency has won the digital mandate for Fabindia’s Fab Essentials, a personal care brand.

The partnership between BVC Delhi and Fab Essentials will harness the agency's creative prowess and expertise in social media management to bolster brand visibility, engage with the target audience, and drive business growth.

Speaking on this occasion, Sania Arora Jain, Fab Essentials comments, “We resonated with the campaign ideas and entire strategy presented by the Brand Visage Team and the way they understand the beauty and D2C segment, we are confident to take the brand much deeper in the consumers mind and penetrate the Indian market even further. We are looking forward to some great work together.”

Speaking on this significant win, Siddharth Khanna, co-founder of Brand Visage Communications states, "We are thrilled to have Fab Essentials on board with us. As India's D2C sector continues to thrive, we recognise the importance of leveraging digital platforms to engage consumers effectively. With the prevalence of online shopping and the growing demand for personal care and wellness, we believe Fab Essentials is well-positioned to capitalise on this trend and drive meaningful value for its customers."

Echoing the same sentiments, Anuj Khanna, co-founder and COO of Brand Visage Communications adds, "We are proud to partner with Fab Essentials and are committed to delivering innovative digital solutions that drive measurable results. Our team is dedicated to crafting compelling campaigns and strategies that resonate with the brand's values and objectives, ultimately driving growth and success in the digital space."