Articles for Allied Sectors

Mandatory Anti-fake Review Rules For Ecommerce Expected Soon

A year prior, the government had published quality standards for online retailers, which forbade them from disseminating purchased evaluations and required them to disclose any promotional materials of this kind

Read More
Account Wins: Oasis Fertility-Qoruz , Waaree Energies-Carat India

Quick look at new account wins/ retainers this week

Read More
Hires & Promotions: B4U, Icubeswire, Push Sports

Quick look at new hirings and promotions this week

Read More
Loyalty Programmes & The Brands Acing It

Brands are creating a true partnership where they are aligning rewards to benefit both partner profitability and the brand's core strategic goals

Read More
Govt Pins Down Disguised Betting Ads Around Cricket & Elections

The CCPA is collaborating with the Ministry of Electronics and Information Technology to identify offenders for legal action

Read More
Hires & Promotions: Omnicom Media Group India, PAFI, Wondrlab Network

Quick look at new hirings and promotions this week

Read More
India's Smartphone Market Grows 8% In Q1: Report

The premium segment captures a 20 per cent share of volume, it adds

Read More
Fintech Brands Strive For Attention, Consumer-centric Brands Savour High Recall: e-DART IPL' 24 Report

Interestingly, viewers of mobile displays remember brands better than viewers of larger screens, confirms the report

Read More

Subscribe to our newsletter to get updates on our latest news