Not a new concept by any means, but inbound marketing is gaining traction quickly only now when consumer-centricity has become indispensable to marketers and organisations
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Dentsu Creative bags another Grand Prix; The contingent also added 50 more shortlists to its already raging tally of 57
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The gaming platform claims to have not received any official communication from the regulatory body
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This is above the APAC average of 11%, says the Magna Global Advertising Forecast
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A study by Zebra highlights the long-term changes to shopper behavior driving retailers to prioritise improvements in their labor and supply chain capabilities
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Looks like the recent ad from Zomato missed the mark in impressing its audience. Experts deliberate on the recent controversy
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“Pradeep Guha was beyond being just a media legend. I say it through my experience,” Subhash Ghai
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He had the power to Inspire and make you do the Impossible, remembers Rajiv Singh
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