Author
Shruti Tripathi
Navigating the future course, business leaders discuss how AI presents a significant opportunity for marketers to effectively communicate & convert consumers but also worry its overriding concerns
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Every panellist accepts that every brand has its own definition of ethical marketing and getting it on ground
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The panellist at BW Festival of Marketing sheds light on how traditional mediums are also digitalised as the digital format has features to measure the audience and the kind of content the audience is consuming
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Bector, MD & Chairman, Cremica Food Industries appreciated the young generation for their awareness of the brand value and the importance of marketing
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