Author
Namah has worked with BW Businessworld
The mainstay of Voot Select's marketing so far has been led by it's content marketing experience, says Palia
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Amway’s proactive approach and willingness to pivot has enabled it to survive the testing times and stay ahead of its competition, informs Khanna
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Marketers discuss how event-tech has become an integral part of their marketing mix
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From messages of togetherness and happiness to some spunk and quirkiness, brands have taken several routes to engage consumers during Holi
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Brands which thrive via community, tend to give their customers means to express themselves and experience community belongingness, says Shubhranshu Singh, Global Head-Brand & Marketing, Royal Enfield
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Echoing the essence of love and togetherness, brands have put together interesting campaigns to rekindle the spirit of the festival of love
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The radio platform, led by MD & CEO Prashant Panday, reiterates the popular approach of radio + digital, as it eyes to become a 'digital solutions' company by 2025
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Hindware’s recent brand initiative ‘Thoughtful is Beautiful’ is an attempt to re-define the category conversation from aesthetics to high performance, innovative & smart bathware, says Brilloca’s Vice President & Head of Marketing for Bath Products, Charu Malhotra Bhatia
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The year 2021 looks promising for the events sector with more organisers adapting to outdoor events with the government safety guidelines
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The decision to alter the logos is undoubtedly a great step that brands are taking to uplift themselves, convey their adaptability towards customer needs, and continue their success journey, say experts
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