Twitter To Introduce New Controls For Ad Placement

News agencies have claimed that Twitter will soon introduce new controls to allow marketers to stop their advertisements from appearing above or below tweets with specific keywords.

This is perceived as an effort to get advertisers back to the social media platform, which has seen a number of corporations leave since Elon Musk took control.

According to reports, a Twitter representative has said that the platform may bring in content moderators.

We have discussed how celebrities and advertisers, who provide the vast bulk of revenue for Musk's USD 44 billion acquisition, have left the platform. Several large corporations have also stopped spending money on advertising.