Rohin Desai Returns To Madison World As Chief Client Officer
It is Desai’s second tenure with Madison World. He previously served as Vice President of Media Buying during his first stint in 2013
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Rohin Desai has been appointed as the Chief Client Officer for Media Buying at Madison World. He took on this new role in August, as per his LinkedIn profile.
This will be his second stint with the agency. Desai previously held the position of Vice President of Media Buying at Madison World in his first stint with the company in 2013.
Before this, Desai served as Head of Revenue and Sales Strategy at Enterr10 Television where he managed portfolios for Dangal TV and Bhojpuri Cinema.
Desai career also includes roles at Mindshare India, Lintas Media Group, Godrej, ICICI Prudential Life Insurance and Wavemaker India.
With over two decades in the industry, Desai has developed expertise in media planning, advertising and trading, focusing on cultivating strong relationships with partners to drive client business growth. He is proficient in investment management, revenue strategies, and marketing communications and is a media specialist with experience across key sectors including FMCG, telecom, ecommerce, BFSI, automotive and retail.
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