Rasna launches “Write Rasna Right” contest and gives young marketeers an opportunity to show their creative writing skills.
To participate, one has to create a 30-second advertisement script for Rasna.
The winner will get:
· Their script to be made into an advertisement to be aired on national television
· They appear on a TV channel event judged by a prominent panel
· Opportunity to “Intern” at the rediffusion advertising agency
If you are a student of mass communication or journalism, a media professional, content specialist, a freelance copywriter, brand manager, advertising professional, marketing head of a company or someone who loves to be creative and play with words, then this contest is for you.
Piruz Khambatta, Chairman of Rasna Group comments, “There is a dire need for corporate leaders to encourage India’s budding talent to show off their skill. This contest gives an opportunity to people who have a flare for creative writing. We are looking forward to receiving some out-of-the-box ideas that give a new dimension to “I Love You Rasna”.
The contest is open for Mass communication or journalism students, media professionals, content specialists, freelance copywriter, brand manager, advertising professional, marketing head of a company or someone who loves to be creative and play with words.,
Over the years, Rasna has found success across generations. A key component that has contributed to the company’s staggering growth has been its ability to connect with the audience with its memorable campaigns with popular celebrities.
I Love You Rasna - a revolutionary campaign that created a lot of buzz in Indian market and was promoted by multiple celebs including Anupam Kher, Paresh Rawal, Hrithik Roshan, Akshay Kumar, Kareena Kapoor and Rohit Sharma.