Kalyan Jewellers introduces the #SimplyMe digital campaign for International Women’s Day, celebrating womanhood and empowerment with regional brand ambassador Wamiqa Gabbi.
The campaign urges women to embrace self-appreciation with a powerful message - ‘Celebrate you for who you are!’, recognising the diverse roles women play daily and honouring their resilience in pursuing dreams while staying authentic.
Speaking about the campaign film, Wamiqa Gabbi, regional brand ambassador for Kalyan Jewellers said, “Being part of this campaign is not just an honour; it's a reflection of my own beliefs. Like the intricate pieces, women intricately navigate multiple roles daily, and this campaign beautifully captures the multifaceted essence of a woman who is ambitious, innocent, and delightfully silly sometimes! This holds a very special place in my heart as it marks a meaningful 5-year association with Kalyan Jewellers, a brand that consistently champions and embraces a woman's unique identity. Here's to an ode to all women – embracing, celebrating, and shining in our own extraordinary ways.”
Through compelling storytelling and visual sequences, the campaign film effectively conveys a message, inspiring women to wholeheartedly embrace their unique journey and celebrate every aspect of their being without any apologies.